Literally. This design from the company LOOP have taken a unique turn for their product. The company took a new concept for the shoe design, it revolves around the colourful shoelaces. I love the tube used for the packaging. I’ve never see anything similar for shoes. The laces are used as a handle which is attached to the tube which allows it to be carried over the shoulder. Its functional and can be used afterwards to store random items.
Design thinking is an effective method for transforming great ideas into amazing outcomes. Children are natural design thinkers, they are creative and unafraid. Adults are more experienced and educated, they become less creative and don’t take as much risks. We can fall into taking the ideas that is already around us, by thinking outside the box and looking at things from a different perspective we can come up with new ideas that are unique and creative.